Is each of us a unique individual with our own beliefs, or are we, in some way, conforming to our parents and group beliefs? Do we remember what we remember and forget what we forget? How can we even measure intelligence? These questions and ideas have shaped the work of great thinkers and researchers in the fascinating field of psychology. This book is written in simple language and highlights the scientific philosophies that explain terms, diagrams that decipher complex theories and great discoveries, and wonderful illustrations that help you interpret complex thoughts and ideas. Whether you are a newcomer to psychology, an interested student, or a seasoned expert, you will find much to pique your interest and captivate you within this book.