{"product_id":"9786338295288","title":"They play hard to get, while they are the ones who desire.","description":"\u003ch1 style=\"text-align: center;\"\u003e\u003cspan style=\"color: rgb(255, 128, 0);\"\u003eThey Resist While Desiring\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\"\u003eAuthor: Salma El Tarzi\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\n\u003c\/h2\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eThrough her personal journey of deconstructing her relationship with love scenes in cinema, the author embarks on tracing the prevailing images of the concept of desire in commercial Egyptian cinema. She examines the intertwined factors that contributed to their establishment and entrenchment over decades. Combining semi-academic research tools with more experimental and audacious approaches, the book not only reveals the impact of political, social, and economic transformations in shaping \"framed\" models of masculinity and femininity and the representations of desire they generate, but also addresses the reception angle, attempting to understand the nature of pleasure that viewing grants the audience. Or as the book boldly asks, \"Why are we aroused by what arouses us?\"\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"عصير الكتب","offers":[{"title":"Default Title","offer_id":47807450874010,"sku":"9786338295288","price":43.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/9335\/7466\/files\/9786338295288.jpg?v=1776329306","url":"https:\/\/bookfanar.com\/en\/products\/9786338295288","provider":"Book Fanar","version":"1.0","type":"link"}